Remote Tourism
Marketing & Sales
THE CHALLENGE
Innovation in tourism
During the pandemic, tourist attractions worldwide temporarily closed and moved into the digital realm, offering virtual reality experiences and online museum tours. This trend has continued to thrive even after the reopening, highlighting the numerous advantages that technology can provide. In Italy, the initial trials of 5G have opened up new opportunities, enabling the full potential of virtual reality to be harnessed, even remotely.
Remote tourism | Virtual tour of Piazza Carlo Alberto
THE SOLUTION
Virtual tour of Turin
We have developed an immersive virtual reality experience that is accessible remotely, allowing users to explore Piazza Carlo Alberto in Turin. By using a VR headset, visitors can dive into a detailed 3D reconstruction of the square, interacting with each other and a virtual tour guide. Each participant is represented by an avatar, enabling natural communication and realistic interactions, such as pointing to objects and moving through space. The square’s reconstruction, created using photogrammetry, ensures a level of realism that enhances the overall experience.
THE RESULT
Immersion in the heart of Art
Thanks to this innovative solution, virtual visitors can experience the excitement of being in Piazza Carlo Alberto as if they were physically present. The high fidelity of the digital reconstruction and the social interaction provide an engaging experience, allowing for cultural exploration without geographical limitations. This initiative not only enriches the landscape of virtual tourism but also creates new opportunities for the enhancement of cultural heritage.